Friday, March 20, 2015

BMW + Instagram Video


So BMW just posted an Instagram video that I think I've now watched like 45 times. What sells me on this is not just the car—which is the stunning Euro-spec forbidden fruit known as the 1er hatch—it's also the vibe and editing. The music's pretty meh, but I'll admit that I'm looking at video on Instagram in a different light thanks to this one. Nicely done BMW.

Tuesday, March 17, 2015

Vossen Rims: Better than the Big Brands



It's kinda crazy how sometimes the smaller companies that revolve around the bigger brands seem to 'get it' much more than the big boys. High-end rim manufacturer Vossen recently released a nicely produced piece of branded content featuring skater Joey Brezinski and his stunning Audi A7. 



The interesting thing about this is that it's a great piece of promotion for Audi and it's done in a way that genuinely attracts me to the car. I think it works so well because it's not the brand itself, so they don't feel the need to shove the product down my throat.

Big brands should definitely take note. This is the way to produce slick, sticky branded content. Don't make it so much about your product, make it about the lifestyle you facilitate.

Friday, March 06, 2015

Just a Dude on Pinterest

So I've been on Pinterest for a few years now and I coincidentally reached some milestones this week... eight thousand pins and three thousand followers! What the what?!? Thank you for all the support. I'll do my best to keep the good stuff coming. 

Here's a quick rundown of the most repinned, greatest hits that I've discovered and pinned to my boards over the last little bit. It's so interesting to see which pins got some traction out here. Lemme know what you think! 







Saturday, February 21, 2015

Avocado Awesomeness Moodboard

Stumbled on the image of the New Balance hiking boot (top left) and it instantly sparked the need to get my avocado on. Hope you like!

Friday, February 20, 2015

The Dodos Just Made My Day



Feeling a little down in the dumps today? This latest vid from The Dodos will instantly snap you out of it. The shoulders are the best.



Monday, February 16, 2015

Love from Land Rover


I stumbled on this video by Land Rover yesterday, along with many of you... I'm sure. I love that a brand would go to this degree of awesomeness. It's a lesson to all autobrands (and all brands in general for that matter) on the type of content we want you to create.


No joke... I got choked up watching this one. And wow, what a fantastic follow up to The Vanishing Game.

Saturday, January 24, 2015

Spacin' Wagon



You may or may not have heard that I recently said bye-bye to my GTI. I'm now starting the hunt for the right kind of rod to tool around in on the weekend. I'm currently geeking out on BMW E39 5 Series wagons and this particular example is pretty close to perfect. Great job on this one Swagon.