Tuesday, April 22, 2014

Benton Badness

Yes. I know. More Porsche stuff. What gives?? Stumbled on this vid via a new site I'm really digging called SILVRARROWS. Give it a gander, some beautiful footage in here.

Saturday, April 12, 2014

The RWB Porsches

Spend just a few minutes searching Porsches on either Tumblr or Pinterest, and you'll quickly come across some aggressive, wide-body examples with the letters RWB emblazoned on them. My first thought was that these were some kind of all-wheel drive mods with a "rear wheel bias" hence the RWB. But I've come to learn these are actually the products of the amazing Porsche tuner RAUH-Welt Begriff of Japan.

Their gorgeous builds are known for their serious stance, distinctive wide-body kits and massive rear wings and apparently are fixtures on the streets of several Asian countries. They've just recently launched their operations in the United States as well.

Here are some of my fave examples, as well as a great little vid on RWB that I recently stumbled on about their operation in Thailand. Enjoy!

One more for the road...

Monday, March 17, 2014

Wes Anderson: Symmetry Snob

As if we didn't already know this already, Wes Anderson is a complete symmetry snob and I'm totally okay with it. Enjoy!

Tuesday, March 04, 2014

Will CarPlay Play Nice?

Thanks to the good old Geneva Car Show, Apple did something this week that it rarely ever does. It gave us all a sneak peek at product that's still a bit of a work in progress: the automotive onboard iOS system called CarPlay. (Ya know, kinda like AirPlay for your car... but you'll probably have to plug it in and no, you can't watch movies.)

Ever since the first iPod came out, I (and probably all of us) have wanted better integration with my vehicles. CarPlay seems to be the answer to that... finally. But I've got a small handful of concerns that hopefully won't derail the promise of real in-car integration.

Apple Maps?
Uh, not a bonus folks! I've been lead astray far too many times by Apple's cheap knockoff of the real deal. Gimme Google.

Plugged in?

I feel like they're showing the iPhone plugged in for a very specific reason... CarPlay better work just as well via Bluetooth. (UPDATE: Uh, sounds like this is a plug-in only deal, bleh.)


Who needs knobs? Or a touchscreen for that matter? The promise of Her has made me much more of Siri superfan. Why even reference those old inputs? Just give Siri Scarlett's gravelly sarcasm and trust me, we are good to go.

But if you insist on in-car multitouch... do it this way for sure:

Not this way:

Thursday, February 27, 2014

Getting Stoked for the Oscars?

Who will win the Oscar fight for Best Original Score? John Williams or Arcade Fire? I never thought that contest could possibly exist. Enjoy this clip from the scoring of Spike Jonze's in-the-not-too-distant-future film Her.

Friday, February 14, 2014

Volkswagen Bio Runner Concept

Back in 2008 I stumbled on this cool concept sketch of a futuristic VW Baja-style racer called Bio Runner. I saved some pics of it on my hard drive and stumbled on them the other day wondering why the crap I never posted them anywhere. The Bio Runner was one of the award-winning designs to come out of that year's LA Design Challenge and I just can't get enough of the spectacular image of the Syd Mead-ish future it paints.

The concept features an athletic vehicle with limbs that can respond to various terrain types and basically lean into turns. It's supposedly powered by dual-turbine engines that can rev up to 500,000 rpm's and drinks bio-synthetic jet fuel. So apparently it's not a hybrid?

I love that the creator went to as far as to envision things like the support chopper delivery system, a Speed Racer-esque spy drone and even a Red Bull sponsorship. This kind of creativity reminds me so much of building crazy LEGO vehicles as kid! Speaking of LEGO... man, I gotta go see that flick already...

Here are some additional images to geek out on:

Thursday, February 06, 2014

Branded Content Done Right

Been having some really interesting conversations with folks lately about the dos and don'ts of brand content. There's a such a fine line and a balance that needs to be achieved in order to make something that'll really resonate with—not just anyone—but the right audience of brand evangelists who'll then spread the good word on your brand's behalf. 

This short film about Justin Vernon from Bon Iver does just that for Red Wing. Thanks for the heads up @Upto12.